Data Analysis & Attribution

Sometimes you can get lucky and discover low-hanging fruit with minimal effort. However, often you’ll need to go deeper than the surface-level information to uncover the valuable insights hidden within your analytics data. Teknicks can provide you and your team with the information you need in order to make qualified decisions.

"If the statistics are boring, you've got the wrong numbers."

Edward Tufte
Professor of Statistics at Yale University

Teknicks is honored to be both a Google Analytics and Google Tag Manager Certified Partner.

 

Some managers are only interested in the numbers when they support their decisions. Rather than dismissing bad results or covering up mistakes, more companies should embrace these situations for the value they can provide in helping to refine their understanding, intuition, and overall effectiveness.

 

The purpose of discovering quality insight from your data, is to be able to learn from what's working, and what's not. Not every company is perfect, and if you don't work in a trial and error format, you won't learn valuable lessons and ways to improve. Teknicks works in an agile environment and depends greatly on your company's data in order to know what to test next. We often find our greatest successes after experiencing our greatest failures. We are transparent with our clients and like to deliver all results and insight that are key to future success of their marketing.

Data Attribution

Determining a marketing budget can be very difficult for companies that are in the dark about what marketing channels are attributing to website traffic, conversions, and revenue. By understanding your top performing channels you can get an idea of where you should and shouldn't be investing. Teknicks has developed a proven formula to determine the amount of effort, the amount of marketing dollars and how that affects the marketing value of that channel. This allows us to guide our clients on where to scale back budget and where to invest more. All recommendations are based on data and numbers that support the direction and allow for clear budget planning.

Are you ready to finally see what a successful Analytics program looks like for your business? Our expert team is ready to help you improve your data and reporting to allow you to clearly see what's working and what's not.

We have plenty of client experience

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We have plenty of client experience

Tell us about your project

We recognize that our clients are unique, that's why all our pricing and packages are custom. Please fill out the form below and setup a time to talk to Lindsay DeFeo, Director of New Business Strategy.