Meet our contributors.
Our resources are written by the senior strategists who run client programs every day. They are experts in AI search optimization (AEO/GEO), SEO, conversion optimization, and B2B demand generation. Each author page shows their background, areas of expertise, and the articles they've published in our resource library.
Nick ChasinovFounder & CEO, Teknicks
Nick has spent 22+ years helping B2B brands turn search visibility and buyer intent into qualified pipeline. He founded Teknicks in 2002 and has led growth programs for Amazon, Dow Jones, Oracle, and Thomson Reuters.
Lauren TwibellSenior Director of Operations, Teknicks
Lauren has spent 17 years at Teknicks leading operations and program management across client engagements, keeping teams aligned, work coordinated, and client momentum steady.
Matthew CampionSenior Director of Optimization, Teknicks
Matthew has spent 16 years at Teknicks building technical SEO, AEO/GEO strategy, tracking, CRO, and reporting programs that turn search visibility into qualified pipeline for B2B companies.
Alyssa KulkaGrowth Manager, Organic Search, Teknicks
Alyssa has spent 6 years at Teknicks leading organic search strategy and execution, with expertise in AEO/GEO strategy and search-driven content planning.
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