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Client Case Studies
Client:
Lawyers.com
Challenge:
Increase the frequency of conversions including lawyer profile views and leads to enhance the customer value on Lawyers.com.
Assignment:
Leverage Google, Yahoo, and MSN’s organic (natural or non-sponsored) search traffic to increase lawyer profile views, leads and customer value on Lawyers.com by getting the web site ranked for relevant and frequently searched phrases.
Strategic Solutions:
SEO
Strategy Development
Site-Side SEO
Technology, Code, Content, Links
Web Design
Optimization
Keyword Rationale
Comprehensive Keyword Analysis
Keyword Mapping to Site Sections/Pages
Keyword Centric
Link Building Service
Link Relevance
Link Reputation
Link Quality
Results:
439% increase in year over year conversions of Google Organic (natural or non-sponsored) lawyer profile views
#1 Google ranking for some of the most valuable terms in the legal vertical including “attorney” and “attorneys”.
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